The Rolex Submariner is without a doubt one of the most successful Rolex models in history. Not only because it more than aptly served its purpose as diver’s watch, although I am pretty sure only a small number of Submariners has ever seen a spat of water. Its appearance in several James Bond movies certainly helped as well. If you omit functionality and marketing, the Submariner success is mainly due to its elegance as a timeless dress watch. It’s just one of those watches you keep looking at, regardless of wanting to know the time of day. The Submariner was launched in 1953 and officially presented at the Basel Fair in 1954.